When I heard that the guest blogging is the most up to date trend in the marketing industry and that it is used more than successfully for SEO needs, I immediately asked myself why the hell there are companies and agencies and teams that offer such a service and people do not simply promote what they offer by themselves. I needed to make some sort of research so that I can make some things far more explainable and after all I understood that it is not that easy and creating several blogs, posting there self-written articles from time to time, won’t lead to any results at all.
After contacting a prosperous marketing agency, everything got even clearer. The first thing, which I find more than perfect, is the option they offer to write an article for you. This guarantees that it will be 100% original and it will be purposeful. When you want to use guest blogging for SEO, you have to know how to do it. The content you post must answer the questions of the people, it must be useful for them, and yes, it should contain some links as well, but everything must be naturally and lightly, nothing too intrusive. The rule says that the main purpose of the article must not be the links themselves. And the truth is that only a team with an experience and the needed knowledge may offer you such a text. The other benefits of relying on someone else for this service are more technical, but not less important. They post in perfectly designed and well-maintained blogs, with hostings with different C class IP addresses and they have wonderful domain authority. And something that only a few offer, but I found more than useful, is the social sharing, which provides you even wider reach. And isn’t this the SEO’s main goal?